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Title:
Weird Ideas That Work (MP3)
Written by:
Robert I. Sutton 
Read by:
Gareth Prosser 
Format:
Unabridged MP3 CD Audio Book 
Number of CDs:
Duration:
8 hours 47 minutes 
MP3 size:
383 MB 
Published:
August 01 2020 
Available Date:
August 01 2020 
Age Category:
Adult 
ISBN:
9780655683513 
Genres:
Non-fiction; Business & Finance 
Publisher:
Bolinda audio 
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AUD$ 39.95
AUD$ 39.95
 

A breakthrough in management thinking, 'weird ideas' can help every organisation achieve a balance between sustaining performance and fostering new ideas.

A breakthrough in management thinking, ‘weird ideas’ can help every organization achieve a balance between sustaining performance and fostering new ideas. To succeed, you need to be both conventional and weird. • Hire misfits • Pursue the impractical • Find happy people and encourage them to fight • Reward failure but punish inaction • Forget your own successes These and other counterintuitive strategies will unlock ideas you never knew you had.

'One of the best business books of the year.'
Harvard Business Review

'Stanford professor Robert Sutton is a unique voice with an urgent message about how to generate and capitalize on new ideas.'
Fast Company